One of the more interesting reads I have digested recently is Daniel Kahneman’s “Thinking, Fast and Slow“. Psychology & economic books are not my normal reading but it felt good to challenge myself with some new thinking.
What I found myself involved in was a fire hose of information, research, thoughts and stories.
The premise of the book is essentially how people come about to making their decisions throughout life. It is a long read, but a totally fascinating read.
Kahneman starts off “Thinking, Fast and Slow” with establishing individuals base decision making by using a “system 1” and a “system 2”. System 1 is, simply put, your quick decision-making system. Some refer to this as their gut decision. System 2 is, simply put, a slower information condensing decision-making system. Both have their strengths and limitations. What was fascinating to find from Kahneman’s research were the default systems that people generally utilize when making decisions. Ever more fascinating was how often the default system was the wrong system to make the best decision.
From there Kahneman gets into all types of variances that influence decision making. My favorite to ponder is the “halo effect”. I am totally guilty of such a behavior of thinking.
Totally recommend “Thinking, Fast and Slow” for those interested in how people think and make decisions. I will be putting this into my rotation of second and third reads over the coming years.